Spring Cleaning for the soul

It’s spring cleaning for the soul time. I’ve gotten the yard. Working on the room. But mornings like these make me decide to do that whole ‘self analysis’ thing. What do I want? Where am I going? Why do I put up with the same bullshit day in and day out? Why don’t I move to California? Where or where did my little dog go? Oh wait, that’s for the guest spot on Sesame Street.

Anyway, the AIGA hosts a breakfast series each year on Biz Development and I’m going this year. And everytime I go I get all motivated to change stuff, and then walk in my office and realize that nothing is going to happen in a 1200 person firm on the scale that I’d want it to. They reconstruct parts of the office, and the dust makes me nauseous. They constantly talk about recreating the corporate culture, but nothing ever happens. They constantly claim to ask for input, but rarely listen. I just wish my team would get an old movie theatre in Culver City and we could move in and be autonomous from the conglomeration of this company. 10 people creating inspirational work for challenging clients. I don’t think that’s far fetched. Stop focus on the billable. Start focus on the quality of work. Enjoy the job we do because it inspires us, instead of how it drags us down now. Freedom for the people I tell you!

And that’s my soapbox for the morning. You’ve been a great audience, I’ll be here all week. Indefinitly in fact.

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