California State Senator Attempting to Block Gmail

According to the BBC, CA State Senator Liz Figueroa (D – Fremont), wants to fight Gmail because of Google’s planned method of advertising.

The problem, Ms Figueroa says, is Google’s plan to make revenue from users agreeing to their incoming e-mail being scanned for targeted advertising.

Senator Figueroa describes the service as being a bit like “having a massive billboard in the middle of your home”.

The targeted adverts would use key words after scanning your private e-mail – posting adverts for pharmaceutical products, for example, if a message mentions a medical condition.

Why is there legislation happening on this? Whatever happened to “if you don’t like it, don’t use it” way of the world? This kind of legistlation reflects more upon 1.) the inability of Americans to accept responsibility for a system they choose to use (no one is forcing anybody to use Google’s mail), 2.) the victim mentality in the US, and 3.) the belief by politicians that they should get their grubby hands in things they know nothing about. I guaruntee that a group of people who didn’t read their Terms of Service Agreement would one day decide to sue google and make a mess out of this, and the State Senator’s intentions are in the right place—protecting her constituents. But it’s pretty ludicrous to be doing it in this manner.

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